I was delighted to host an event at the Aston Martin showroom last March 21st, exploring the exquisite collection of Luxury sports cars presented by Aston Martin, together with its General Manager of Marketing Zaid El-Abed. It was graced by esteemed guests such as H.E. Yaqoob Al Ali, Mr. Maktoum, dignitaries from the Russian business council, real estate developers, high net worth individuals and a few CEO’s of corporations in Dubai.
About Aston Martin UAE
Aston Martin is an iconic British car maker, with the highest standards of design and customer care. After 20 years association with their local sponsor, Aston Martin Dubai looked to project their brand in the Middle East market with a new showroom on Boulevard Plaza, opposite iconic Burj Khalifa.
Aston Martin Dubai is an authorised and official Aston Martin dealership dedicated to offering an unrivalled quality of service and expertise. They are committed to supporting all your Aston Martin needs and pride ourselves on providing an outstanding and personalised service whether you have a sales, aftersales or ownership requirement.
The customer experience is paramount, and the retail tenancy selected is an 11 meter high space car showroom on ground level and the management functions on the mezzanine and level 2.
The vertical aspect of the space creates a feeling of grandeur, in keeping with the Aston Martin brand. Originally, the space did not include mezzanines, which were necessary to provide space for the offices. The brand has worked with the authorities to gain approvals which allowed the mezzanines to be added. This created the space necessary to fulfill Aston Martin’s inspiration.